Resources
Retail's online advertising problem is really a data problem
The retail industry is the biggest spender of online advertising with Google, but how can retailers ensure their spend generates true profit?
Upp.ai team
26 Nov 202420 min read
Resources · Blog
The Upp.ai blog
Articles, customer stories, and playbooks from the team building Upp.ai. Built for retail and ecommerce operators who care about results.
Resources
Everything You Need to Know About Google Smart Shopping | Upp Technologies
Google Smart Shopping is new so you’d be forgiven for not knowing too much about it. Our article covers all you need to know to succeed!
Upp.ai team
26 Nov 20247 min read
Resources
Google’s Virtual Try-On Feature: Great for consumers, even better for retailers
Generative AI like Google’s new Virtual Try-On feature, is just one Advanced AI and machine learning technologies transforming eCommerce.
Upp.ai team
26 Nov 20245 min read
Resources
How AI in eCommerce helped drive this year's Black Friday sales
The AI revolution isn’t as new to eCommerce as it may seem, and unlike many of its other potential applications, there is no speculation over its effectiveness. Google itself is an AI engine, and many eCommerce brands are built on Google’s success.
Upp.ai team
26 Nov 20246 min read
Resources
Using Upp To Maximise Revenue Despite Inflation
Inflation is surging and there is a risk of recession and 10% inflation with fuel bills increased by 54% in April 2022 and are expected to further increase by 40% in October 2022.
Upp.ai team
26 Nov 20245 min read
Resources
Maximise your revenue potential during low seasons
Read how Upp was built to adapt to retailers’ and brands’ macro-environment and uncover hidden potential 24/7 whatever the environment.
Upp.ai team
26 Nov 20242 min read
Resources
Navigating the Future of Advertising in a Cookie-Free Landscape
The AI revolution isn’t as new to eCommerce as it may seem, and unlike many of its other potential applications, there is no speculation over its effectiveness. Google itself is an AI engine, and many eCommerce brands are built on Google’s success.
Upp.ai team
26 Nov 20246 min read
Resources
Positive Advice for Black Friday
Online retailers look to Upp to protect profit margins as reduced consumer spending makes discounting and offers even more important.
Upp.ai team
26 Nov 20244 min read
Resources
Why online retailers are missing hidden sales opportunities
Speaking to Maddyness, Upp CEO and co-founder Drew Smith shares how online retailers can use Upp‘s AI to optimise advertising performance
Upp.ai team
26 Nov 20241 min read