Resources
Scale Google Shopping By Blending Product Performance
In this article we’re going to lift the lid about what is the typical % of inventory Google promotes, and more importantly, why that is.
Upp.ai team
27 Nov 20242 min read
Resources · Blog
The Upp.ai blog
Articles, customer stories, and playbooks from the team building Upp.ai. Built for retail and ecommerce operators who care about results.
Resources
In-House Platform vs. Digital Marketing Agency
Do you support your Smart Shopping campaign in-house or with an agency? Upp weighs up the pros/cons of both so you can make the right choice.
Upp.ai team
27 Nov 202410 min read
Resources
eCommerce Market Conditions Normalise Post-Covid
Retailers and brands who benefited greatly from lockdowns are now seeing market conditions normalise. Learn how Upp is helping them unlock opportunities as market normalises.
Upp.ai team
27 Nov 20243 min read
Resources
Maximise your revenue potential during low seasons too
Don't bank on a blow-out performance during the high-demand season. Unlock revenue potential opportunities regardless of the season.
Upp.ai team
27 Nov 20242 min read
Resources
The Limitations of Google Shopping | Upp Technologies
The data given to you by Google Shopping makes it hard to make the most out of your account. Learn how to overcome these limitations here.
Upp.ai team
27 Nov 20246 min read
Resources
Performance Max - What Does it Mean for Retailers? - Upp Technologies
Learn about what Performance Max is, why organisations are sceptical about it, and how it differs from Google Smart Shopping.
Upp.ai team
27 Nov 20249 min read
Resources
Why Your Budget Is Being Wasted On A PPC Agency
Learn why a PPC Agency is not the best way to utilise your budget to achieve sustainable growth in Google Shopping and Performance Max.
Upp.ai team
27 Nov 20247 min read
Resources
How Upp Removes Manual Google Shopping Processes
Discover how Upp can streamline processes and unlock hidden opportunities alongside your Google Smart Shopping and Performance Max campaigns.
Upp.ai team
27 Nov 20248 min read
Resources
Is Splitting Campaigns By Product Category Limiting Growth?
Discover why splitting campaigns by product category may limit your growth on Google Shopping, and why Google's data cannot be relied upon.
Upp.ai team
27 Nov 20243 min read