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From zero to hero – how a major online retailer turned around their least profitable marketing channel with Upp.ai

Our online marketplace customer was looking to scale as quickly as possible, with a spend versus revenue of zero. However, they didn’t have the insight into their performance marketing that they needed to make changes to reach this goal - even after they had done everything they could to optimise their Google Shopping.

From zero to hero customer story

£130k

monthly profit with google shopping

30%

improvement in ROAS

1200%

increase in product testing

The Customer

Major multi-category online marketplace.

Customer challenge

Our online marketplace customer was looking to scale as quickly as possible, with a spend versus revenue of zero. However, they didn’t have the insight into their performance marketing that they needed to make changes to reach this goal - even after they had done everything they could to optimise their Google Shopping.