Maximise Return on Ad Spend (ROAS) with Google Performance Max

Leverage data-driven insights to optimise your campaigns and achieve superior ROAS with the worlds only Google Performance Max AI Co-pilot.
Description
A black line graph with five points trending upward, enclosed in a green-rimmed circle. A performance dashboard displays metrics for impressions, clicks, conversions, ad spend, and revenue over time with colored line graphs and data tables.

Intelligent Media Modelling

Upp.ai’s AI-powered platform uses sophisticated media modelling techniques to predict and optimise ad performance. This helps you allocate your ad spend more efficiently, ensuring maximum impact for every pound spent.

  • Predictive Analytics: Anticipate the performance of your ads with our predictive modelling tools.
  • Optimised Spend Allocation: Ensure your ad budget is used where it will generate the highest return.
A circular icon with a green outline featuring a grid of seven squares, six in dark blue and one highlighted in the center with green. The icon is on a white background. A computer screen displaying product categories and statistics, flanked by two racks of assorted clothing.

Enhanced ROAS

Our continuous learning process refines Google PMax’s understanding of your inventory, aligning ad delivery with your sales data to achieve the highest possible ROAS.

  • Performance Tracking: Monitor and improve your ROAS with detailed performance tracking.
  • Strategic Adjustments: Make real-time adjustments to maximise your returns.
A black line graph with five points trending upward, enclosed in a green-rimmed circle. Dashboard with user interface displaying performance metrics, impression and click data, conversion rates, ad spend, and a calendar. A text input box is also visible, allowing SKU entries.

Continuous Learning for Improved Campaign Performance

Upp.ai’s AI Co-pilot continuously learns and adapts to new data, ensuring your campaigns are always optimised for the best possible performance.

  • Adaptive Campaign Management: Keep your campaigns at peak performance with our adaptive AI.
  • Incremental Improvements: Experience continuous improvement in your campaign results over time.
“Upp.ai has given us a 14x ROI. It keeps learning about our product and business performance over time, and continues to optimise our performance whilst giving us control of what targets and thresholds to set for success”
Joe Bloomfield
Global Head of Digital Marketing, Charles Tyrwhitt
Read more
“Prior to working with Upp.ai, we couldn’t justify a large ad spend on Google Shopping, as we did not have confidence in the return. Now this is the only channel where we are confident on the return of our ad spend every single week.”
Ryan Coleman
eCommerce Marketing Manager, Roman
Read more
“Upp.ai’s insights have become more powerful the longer we have worked with them, which means I now use data from our performance marketing to improve other areas such as our pricing”
Read more