Get Content Ready
Build your asset groups for Performance Max campaigns. These include images, logos, videos, headlines, CTAs, Ad URL options.
One-click migration available from April 2022
Get Data Ready
Create audience signals and add your data and custom segments to them. Use these to personalise your Google Ads and reach consumers across devices and channels.
Automatic upgrades begins July 2022
Initial Launch
Moving from Smart Shopping and Standard Shopping to Performance Max you will achieve increases in your conversion rate, ROAS and decreases in your CPA.
Upp your game
Take It To The Next Level
Seamlessly connect with Upp to maintain control, transparency and enrich your campaigns with product and performance data.
Set your success targets and let Upp automatically optimise and enhance your campaigns 24/7.
Performance Max transition must be completed by end of September 2022
You Are Performance Max Ready
You are now ready with fully optimised Performance Max campaigns that unify consumer experience across Google Ads. Upp continuously enriches your campaigns with your data and automates improvements 24/7.
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Schedule a time to start get a free, no-obligation Performance Max consultation with one of our experts. Here’s what you’ll learn:
- Why using Google data alone limits performance
- How much inventory typically gets promoted
- How to squeeze the most out of your budgets
- How to acquire more customers, for less