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E-Commerce uses Smart Tech to Combat the Crippling Costs of Returns
Returns affect every aspect of an eCommerce business from sales, to service and customer satisfaction. Returns attack profit ...
The Limitations of Google Shopping: And How to Overcome Them
Google Shopping is an essential part of any retailer's marketing campaign, but you can get more out of ...
Blending Product Performance: The best way to scale your Google Shopping account
Have you ever questioned how much of your inventory Google is promoting? It’s frustratingly hard to work out, ...
Why Splitting Campaigns by Product Category could be Limiting your Shopping Growth
Having audited hundreds of retailers’ Google Shopping accounts, we have a pretty good idea of what the common ...
Take your Google Shopping to the next level with Upp
Feel like you’ve hit a brick wall? Unsure how to scale? Constantly seeking answers on how to get ...
In-House Platform vs. Digital Marketing Agency
How to Run a Thriving Google Shopping Campaign Google Shopping is crucial to retailers. But, it’s already a ...
A Guide for Retailers: Essential Marketing Metrics for Google Shopping and How to Use Them
Every Google retailer is operating in a black box where Google Shopping has limited access to your business ...