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Read the latest on Google Shopping from platform developments, to strategy and in-depth guide.
The Limitations of Google Shopping: And How to Overcome Them
Google Shopping is an essential part of any retailer's marketing campaign, but you can get more out of ...
3 Tips to Effectively Set Up Your Google Shopping Campaigns
The shortcut to setting up your campaign is Google Smart Shopping — it was created to make the ...
How can Upp boost your agency’s Google Shopping performance
“No thanks, we’ve already got a digital agency managing our Google Shopping!” We hear that one a lot. ...
Common pitfalls of using Smart Shopping
Did you know that Digital Marketers are now committing over 80% of their Google spend to Google Shopping? ...
Upp vs Bidnamic
Are you wondering how Upp’s machine learning solution for Google Shopping differs from Bidnamics? Well, Bidnamic wondered the ...
How to Track Online Consumer Behaviour in 2021
Understanding how your consumers shop is essential. As we ease into 2021, retailers are accelerating their digital strategies ...
3 Profit Pitfalls: How Retailers Undermine Their Own Profitability
Profitability can seem like an elusive objective for some businesses — how do you know that what you’re ...