Your Google Shopping Insights.

Read the latest on Google Shopping from platform developments, to strategy and in-depth guide.

Google Shopping Limitations

The Limitations of Google Shopping: And How to Overcome Them

Google Shopping is an essential part of any retailer's marketing campaign, but you can get more out of ...
Dot Grid Graphic

3 Tips to Effectively Set Up Your Google Shopping Campaigns

The shortcut to setting up your campaign is Google Smart Shopping — it was created to make the ...

How can Upp boost your agency’s Google Shopping performance

“No thanks, we’ve already got a digital agency managing our Google Shopping!” We hear that one a lot. ...
Google smart shopping pitfalls

Common pitfalls of using Smart Shopping

Did you know that Digital Marketers are now committing over 80% of their Google spend to Google Shopping? ...
Upp/ Bidnamic

Upp vs Bidnamic

Are you wondering how Upp’s machine learning solution for Google Shopping differs from Bidnamics? Well, Bidnamic wondered the ...
online consumer behaviour

How to Track Online Consumer Behaviour in 2021

Understanding how your consumers shop is essential. As we ease into 2021, retailers are accelerating their digital strategies ...
money spilling out of jar

3 Profit Pitfalls: How Retailers Undermine Their Own Profitability

Profitability can seem like an elusive objective for some businesses — how do you know that what you’re ...