Success with Performance Max – Essential Reading

Gain a Competitive Edge During your Performance Max Upgrade We will walk you through applying the same strategies e-commerce companies have already used to successfully navigate the upgrade & take control of campaign performance. Download our Free Guide to Discover: 5 myths regarding Performance Max 4 little-known secrets to effective Google Shopping How AI leads…

Read More

Bombinate Case Study

  Bombinate is a curated marketplace connecting people to makers and the planet through quality pieces and authentic stories. It has built a home for some of the finest craftsmanship brands in the world, celebrating their talent and making them available to discerning consumers who demand more from the products they use every day –…

Read More

Maximise your revenue potential during low seasons too

Predictable demand patterns and buying trends It is quite clear the buying and demand pattern of certain products is based on seasonality.  We took a deeper dive on this in one sector where the trend is quite predictable: toys.  Firstly, we analyzed data from Google Shopping trends, looking at Toys as a search term. The…

Read More

Profit margin improvements in an inflationary environment

profit margin increase

Sustained inflationary pressures Online retailers and brands are under immense pressure due to the impact of inflation on consumers, with the British Retail Consortium showing like-for-like sales in May 2022 declining 1.5% year on year. In our previous blog, we looked in some detail at the inflationary environment and key things retailers are already doing. …

Read More

Charles Tyrwhitt Case Study

Charles Tywhitt Case Study Image (1)

  Founded in 1986, Charles Tyrwhitt has been committed to making great products that last, at unbeatable value for money, with exemplary customer service, a pinch of British charm and a commitment to do things properly and responsibly. It has become a global brand, delighting customers from their flagship store on London’s famous Jermyn Street,…

Read More

Nordgreen Case Study

Nordgreen-Copenhagen-watches

Nordgreen’s story began in 2017, with Nordgreen’s partners Pascar Sivam and Vasilij Brandt building a brand that is actionable toward sustainable practices while creating an aesthetically pleasing, and functional collection of designer timepieces. Nordgreen envisioned its collection with award-winning Chief Designer Jakob Wagner, who earned his acclaim by designing for Bang & Olufsen, Hay, B&B…

Read More

Poundshop Case Study

Poundshop.com is the largest UK online pound shop founded by the ex-CEO and CFO of the infamous Poundland. Similar to many online Food & Beverage retailers during various lockdowns of 2020, Poundshop too received significant demand for their services. However, whilst there was a huge demand, in 2021 Poundshop identified that with their fast turnover…

Read More