Equus Case Study

Equus story begins in January 2013. Co-founders Kim Horton and Steven Wood wanted to spend as much quality time as possible with their horses. What they definitely didn’t want to be doing is spending that time chasing around the country for a particular equine product, running from tack shop to country store, or searching for…

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Bombinate Case Study

  Bombinate is a curated marketplace connecting people to makers and the planet through quality pieces and authentic stories. It has built a home for some of the finest craftsmanship brands in the world, celebrating their talent and making them available to discerning consumers who demand more from the products they use every day –…

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Charles Tyrwhitt Case Study

Charles Tywhitt Case Study Image (1)

  Founded in 1986, Charles Tyrwhitt has been committed to making great products that last, at unbeatable value for money, with exemplary customer service, a pinch of British charm and a commitment to do things properly and responsibly. It has become a global brand, delighting customers from their flagship store on London’s famous Jermyn Street,…

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Nordgreen Case Study


Nordgreen’s story began in 2017, with Nordgreen’s partners Pascar Sivam and Vasilij Brandt building a brand that is actionable toward sustainable practices while creating an aesthetically pleasing, and functional collection of designer timepieces. Nordgreen envisioned its collection with award-winning Chief Designer Jakob Wagner, who earned his acclaim by designing for Bang & Olufsen, Hay, B&B…

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Poundshop Case Study

Poundshop.com is the largest UK online pound shop founded by the ex-CEO and CFO of the infamous Poundland. Similar to many online Food & Beverage retailers during various lockdowns of 2020, Poundshop too received significant demand for their services. However, whilst there was a huge demand, in 2021 Poundshop identified that with their fast turnover…

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Farmdrop Case Study

Farmdrop is a responsible food sourcing and delivery extraordinaire that has a lot to think about to maintain its success in today’s climate. Like every other online retailer out there operating in such a crowded environment, Farmdrop is highly dependent on Google Shopping to meet and beat the competition, particularly post-COVID. The question is, how…

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