Creating a world where retailers can thrive
Automate your Paid Marketing, Google Shopping and Performance Max management and growth through our data-led approach powered by cutting edge AI and Machine Learning technology.
The only Connected Retail Performance platform in the market
We enable brands and retailers to thrive by connecting Google’s Ads data with your product performance data that delivers:
- Automated retail performance with performance insights, optimisations and improvements that are automatically executed
- Control and transparency where it matters with your dashboard, performance reports and trending insights
- Always data-first and powered by market-leading Artificial Intelligence and Machine Learning technology

Upp drives
0m+
retail products£0m+
ad budget£0m+
retail revenueUpp Achieves On Average
0%
increase in the rate of transactions0%
increase in available budget spent0%
increase in growth of revenues0%
increase in new customer purchasesThe Upp-side environment for retailers to thrive
For retailers who want to achieve the desired level of sales and profitability, Upp provides the connected retail performance environment that unlocks the potential and opportunity trapped in your data, helping you understand what’s possible and providing the capability to get there.
Join the Upp-side
Schedule a time to get your free, no-obligation Google Shopping consultation with one of our experts. Here’s what you’ll learn:
- How your products are performing
- Opportunities for spend optimisation
- Customer segments visibility
- Performance forecasting
- Competitor insights

Our Insights
The cash opportunity for retailers – reclaim 40% of wasted ad spend
Retailers are right to be nervous about the months ahead. UK inflation has risen to 9.4% as of ...
Excess Inventory – Mitigate the Impact and Move Forwards
Most brands and retailers will have dealt with overstock inventory before – but today businesses across the globe ...
Success with Performance Max – Essential Reading
Gain a Competitive Edge During your Performance Max Upgrade We will walk you through applying the same strategies ...